Coverage
“95 percent of those deals don't have the technical co-pilot coverage.”
Leah McTiernan · GVP, DocuSign. The vast majority of SMB pipeline moves with zero technical support.
Today, 95 of every 100 DocuSign SMB deals close with no Sales Engineer in the room. Ava covers all 100 — expert technical answers on the call, without adding headcount.
SMB deals with technical co‑pilot coverage today. The other 95 run on the AE alone.
“95 percent of those deals don't have the technical co-pilot coverage.”
Leah McTiernan · GVP, DocuSign. The vast majority of SMB pipeline moves with zero technical support.
“Most of those deals are account executives working independently with no technical solution consultative support.”
Shuba Ananthanarayanan · VP Product Management, DocuSign. Technical questions land on AEs who aren't equipped to answer them.
“The Genius Bar can't keep up.”
Internal support channel · DocuSign. 500+ product questions a month pull SEs off customer-facing work to play help desk.
“Knowledge lives everywhere and nowhere.”
Across the GTM stack · DocuSign. Slack, Gemini, Gong, Drive, Notebook, ACE — 6+ disjointed tools mean inconsistent assets and stale answers.
It's a tax paid in slower deals, drained experts, and lost SMB revenue at volume.
When a technical question stalls a deal, the AE waits — for an SE to free up, for a Genius Bar reply, for a doc that may be out of date. Days add up across thousands of SMB deals.
Every one of the 500+ monthly questions is an SE pulled out of a high-value enterprise deal to answer something Ava could resolve in seconds.
Six tools, no single source of truth. Value cases, stakeholder maps, and solution docs get rebuilt by hand — differently — on every deal.
The deals most likely to slip are the ones nobody technical ever touched. At SMB volume, a few points of win rate is real revenue.
95 of 100 run on the AE alone.
The result? Stalled questions, drained experts, and winnable deals lost at volume.
All 100 get a technical co‑pilot.
The result? 100% coverage — one covers some deals, the other covers every deal.
One leaves AEs on their own. The other covers every deal.
Results published by Vivun customers running Ava. Directional, not a guarantee — the working session models them against your SMB pipeline.
Figures reported by existing Vivun customers, shown for illustration. Ava is trained on your product portfolio, process, and competitive differentiators — so it answers like one of your own SEs, not a generic chatbot.
One working session to map Ava against your SMB pipeline and size the impact. We'll bring the model — you bring the deals.
