Sellers already use AI. Almost nobody knows exactly how. We surveyed ~100 working sellers on the AI tools they actually reach for, day to day, and where those tools stop being useful.
Free to watch. No registration required.
Ryan RadcliffDirector, Product Marketing · VivunBefore a call, most sellers still open a LinkedIn tab, a search window, and a blank doc for notes. That was true five years ago. It's still true now. Sellers just added a chat window to the pile instead of replacing anything in it. We surveyed about 100 of them to see whether that's actually helping.
Which tools, at which moments. Where it helps, where it breaks down, and sellers' own words straight from the survey.
Two published projections on AI in the sales cycle, as external validation alongside our own survey data.
90 days of real Hero® usage: 50,000+ messages, 7 real-time assists per call, shown as a contrast point, not a pitch.
Ask our research and product team directly, live.
This session will be most useful if any of the following sounds like you:
Watch The State of DIY AI in Sales now, and catch the rest of the summer of sales series live.
The series runs through August, so join any or all of the sessions to get the hottest sales tips to stay cool on your deals.
A 20-minute walkthrough of the newest Hero capabilities and how power users are bringing them into their deals.
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A live conversation with a sales leader from ADP on what changed after bringing Hero onto their team.
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What it actually costs to build an AI sales teammate yourself, piece by piece, and the maintenance tax most teams don't price in.
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A hands-on prompt walkthrough: the same prompt run in Hero and in Claude, side by side, plus enabling an MCP connector live.
Save my seat →The State of DIY AI in Sales · Recorded Jul 23 · Watch anytime · 30 minutes
