For nearly every sales organization, the answer is buy. Building means 12 to 18 months before your sellers see anything, twice the quoted first-year cost, and a maintenance load that never ends.
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Webcast
20 minutes, three themes, live demos — everything new in Hero this summer.
Webinar
Original research from ~100 sellers on how AI is actually used day to day, alongside Gartner's latest data.
Customer story
ADP's sales leadership on why they picked Hero, how they piloted it, and how that pilot scaled across their sales org.
Webinar
Real prompts, real outputs — Hero vs. Claude side by side, plus enabling an MCP connector live.
Webinar
What it actually costs to build Hero yourself, piece by piece, priced against a single maintained system.
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Manifesto
What 500 B2B sellers reveal about why sales AI is falling short — and how to fix it.
Overview
Nine deliverables Hero produces proactively, deal by deal — the work around the work, handled.
Leader's guide
What Agentic AI actually is, where it belongs in the funnel, and an 8-step framework for evaluating vendors.
SE guide
How presales leaders scale technical credibility with an AI teammate — the transformation playbook for SE orgs.
eBook
Outcomes are decided in seconds. The five moments most reps miss, and the questions that turn each one around.
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Decision guide
The trade-offs of each path — speed, control, accuracy, and total cost of ownership — for sales and technology leaders.
Guide
For nearly every sales organization, the answer is buy. The full evidence — costs, maintenance, failure data, and the narrow case for building.
Guide
A basic agent is easy. A real-time AI Sales Teammate is a different engineering problem. Every layer, honestly.
Guide
Speed, modality, adoption, and the full before-during-after arc — what actually matters, and what demos won't show you.
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Comparison
General-purpose AI can sound right. Hero is built to be right — grounded in your deals, your products, your process.
Comparison
Agentforce was built for leadership headcount math. Hero was built for the moment you're actually in. Two very different jobs.
Comparison
Gong is remarkable — for the people reviewing your calls. For the rep in the meeting? An honest look at what visibility doesn't win.
Comparison
Copilots, notetakers, chatbots, platform agents — where each one stops, and where a teammate begins.
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Business case
619% annual return, 1.7-month payback, 15–20 hours saved per opportunity. The math, the model, the case.
FAQ
Every question about Hero, answered — setup, security, pricing, live-call behavior, and how it fits your stack.
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Step into a simulated sales call against virtual seller Morgan. Try to win the moment. Hero whispers the answer behind the scenes.
The Hero blog launches next week — the first posts are on the way.
Casual happy hours for AEs, SDRs, and anyone carrying a number — no agenda, no pitch, no slides. Drinks and light bites are on us.
